Stop Referring Minor Alignment Cases

More general dentists are keeping minor orthodontic alignment cases in house in order to boost profits for their practice. Not too long ago, dentists would routinely refer out all of their orthodontic cases for a variety of reasons. Today, as dentists look to improve their bottom line, many have found keeping minor alignment cases beneficial. Minor alignment cases include patients who have had orthodontic treatment before and have experienced some relapse. It might also include adult patients who feel too old to wear brackets and braces.

The Star appliance system from Johns Dental Lab is a clear tray system that subtly guides teeth into a designated position for a better smile. Minor alignment cases not only increase revenue from existing clients, but can also add a new challenge and sense of enjoyment for the doctor and staff.

Here is a short video that explains the Star orthodontic system from Johns Dental Lab:

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